The "stepping away from YT fame" thing is very interesting to me. I had a weird emotional/nostalgia experience maybe 4-5 years back with this. My son was born in '07, so when the Minecraft Let's Play boom was happening from about '11-'13, he was right in the prime age for it. So there was about 3-4 years there where I heard a bunch of these folks EVERY SINGLE DAY as the background noise for life.
Just through osmosis, I learned about their backgrounds, their lives, some of them got married, had kids, etc. and most of the YTers themselves were about 10 years or so younger than me, so it was like seeing a little brother or sister grow up.
But then a few years ago, a lot of these folks started just being done. Most of them had already kind of ramped down over the years, but I had never unsubscribed on YT. So for some of these creators, I would watch their 'goodbye' video and it was honestly a similar emotional experience to flipping through an old photo album. As they are going through some of their favorite memories from their 10-15 years of doing content, I can recall specific memories from when my now-in-college son had watched some of those videos and cracked with glee.
It kind of felt like if you found out your kid's favorite kindergarten teacher was retiring.
I do think that the golf ad was worse than some of those old beer ads. Like the one you linked to is lighthearted, fun, in the context of a football game, whereas the good good ad is honestly pretty dark & frankly pretty domestic violence coded
I just feel like there should be a much bigger gap between "this was a bad ad which I did not enjoy" and "someone should be punished for making the ad!".
I get that the traditional linkage comes via "because people (like me) will not like this ad, the maker is bad at his job and deserved to lose it", and there's something to that.
But given where that path took us, I think it should instead require "here is evidence that this ad is likely to cause additional domestic violence" - some sort of non-hearing-stuff-related harm.
"This depicted a bad thing in a positive light" is only really an aesthetic objection (and typically a valid one) unless the actual job is about expressing correct opinions...
Yeah I don’t really think there should be enormous consequences for the people but I am just saying for the record that I watched it expecting to think “ehh this whole thing is overblown” and I did not have that view after seeing the ad
To be clear, having now watched the ad, holy shit that is a truly terrible ad. Like, I'm not sure the domestic violence allusion (which is, as you say, very clear) is even the worst thing about it. This does move me closer to "while I respect your rights to free speech, you should not be in the business of making ads"
Also just more over the top and cartoonish. They fly in the air and it comes off as silly. The way he trash talks against what is just a family game heightens The comedy. The GoodGood ad has a more realistic version of violence and the way he tells the woman to not touch his clubs comes off as threatening than funny.
Partially though, that's because he's just a terrible actor. He was going for silly and funny and just wasn't able to do that at all. The ad is much more bad than it is "problematic".
Hegseth is like caricature of pathetic influencers who are obsessed with how his fellow losers view him and want to force that onto others - it’s kinda amazing that there’s a guy who is even more pathetic than Vance - and all he knows is a dick measuring contests in terms of “masculinity” and “intelligence” that is couple with the worst caricature of RETVRN type far right wingers with brain worm.
And while Trump, Owens and Loomers are all despicable losers they are at least funny intentionally or unintentionally- but Hegseth doesn’t even have that
Is there any way to put Weekly Scroll in the headlines of these posts? I like to read anything published by The Argument, but I specifically try to make a point to read Weekly Scroll because it's absolutely my favorite thing and it would just be helpful if it was in the title.
Completely setting aside the bit where he pushes down his girlfriend, that Callaway ad is just plain terrible. I know I sound like an old man, but with some of these influencers I don't even understand the appeal at all.
The "stepping away from YT fame" thing is very interesting to me. I had a weird emotional/nostalgia experience maybe 4-5 years back with this. My son was born in '07, so when the Minecraft Let's Play boom was happening from about '11-'13, he was right in the prime age for it. So there was about 3-4 years there where I heard a bunch of these folks EVERY SINGLE DAY as the background noise for life.
Just through osmosis, I learned about their backgrounds, their lives, some of them got married, had kids, etc. and most of the YTers themselves were about 10 years or so younger than me, so it was like seeing a little brother or sister grow up.
But then a few years ago, a lot of these folks started just being done. Most of them had already kind of ramped down over the years, but I had never unsubscribed on YT. So for some of these creators, I would watch their 'goodbye' video and it was honestly a similar emotional experience to flipping through an old photo album. As they are going through some of their favorite memories from their 10-15 years of doing content, I can recall specific memories from when my now-in-college son had watched some of those videos and cracked with glee.
It kind of felt like if you found out your kid's favorite kindergarten teacher was retiring.
I do think that the golf ad was worse than some of those old beer ads. Like the one you linked to is lighthearted, fun, in the context of a football game, whereas the good good ad is honestly pretty dark & frankly pretty domestic violence coded
I just feel like there should be a much bigger gap between "this was a bad ad which I did not enjoy" and "someone should be punished for making the ad!".
I get that the traditional linkage comes via "because people (like me) will not like this ad, the maker is bad at his job and deserved to lose it", and there's something to that.
But given where that path took us, I think it should instead require "here is evidence that this ad is likely to cause additional domestic violence" - some sort of non-hearing-stuff-related harm.
"This depicted a bad thing in a positive light" is only really an aesthetic objection (and typically a valid one) unless the actual job is about expressing correct opinions...
Yeah I don’t really think there should be enormous consequences for the people but I am just saying for the record that I watched it expecting to think “ehh this whole thing is overblown” and I did not have that view after seeing the ad
To be clear, having now watched the ad, holy shit that is a truly terrible ad. Like, I'm not sure the domestic violence allusion (which is, as you say, very clear) is even the worst thing about it. This does move me closer to "while I respect your rights to free speech, you should not be in the business of making ads"
Also just more over the top and cartoonish. They fly in the air and it comes off as silly. The way he trash talks against what is just a family game heightens The comedy. The GoodGood ad has a more realistic version of violence and the way he tells the woman to not touch his clubs comes off as threatening than funny.
Partially though, that's because he's just a terrible actor. He was going for silly and funny and just wasn't able to do that at all. The ad is much more bad than it is "problematic".
Nobody can say anything anymore!
Hegseth is like caricature of pathetic influencers who are obsessed with how his fellow losers view him and want to force that onto others - it’s kinda amazing that there’s a guy who is even more pathetic than Vance - and all he knows is a dick measuring contests in terms of “masculinity” and “intelligence” that is couple with the worst caricature of RETVRN type far right wingers with brain worm.
And while Trump, Owens and Loomers are all despicable losers they are at least funny intentionally or unintentionally- but Hegseth doesn’t even have that
Is there any way to put Weekly Scroll in the headlines of these posts? I like to read anything published by The Argument, but I specifically try to make a point to read Weekly Scroll because it's absolutely my favorite thing and it would just be helpful if it was in the title.
I second this motion!
Completely setting aside the bit where he pushes down his girlfriend, that Callaway ad is just plain terrible. I know I sound like an old man, but with some of these influencers I don't even understand the appeal at all.